The only towel made specifically for kids.

We believe that sustainability, longevity and humanity, go hand in hand in creating a strong eco-friendly future. Bath linens are one of the hardest working items in your home and nursery and we want them to last.

That's why we set out to become champions of making products that do not age-out with growing children but rather age-in & transition as they grow to support and wrap them up in comfort and quality.


  • Canadian Industrial Design 166365
  • US UTILITY PATENT # US 10,368.589 B2

Swaddling towel wearable in two Orientations and multiple directions for newborns, infants, toddlers, nursing mothers and superheros.